Kabli Pulao via ZEE5
Full key art + broadcast pitch deck for an 18-episode cross-border drama, Green Entertainment / Zindagi.
The brief
“Kabli Pulao” is an 18-episode drama from Green Entertainment and Q&K Productions, distributed internationally via Zindagi — a cross-border romance between Haji Mushtaq, a 55-year-old bachelor from Lahore, and Barbeena, an Afghan girl who arrives seeking medical treatment for her mother. The key art and pitch deck needed to sell “an unseen bond” between two people from different worlds, not a conventional romance.
The constraint
A story that lives in the specifics of place — Lahore streets, the Afghan border road, mountain terrain — with two leads who spend much of the story apart rather than together, and a broadcast pitch deck that had to carry synopsis, tone and world-building for international distributors alongside the poster itself.
What I did
Built a landscape key art around a literal road between the two leads — Barbeena walking away down a mountain pass, Mushtaq watching from behind — with birds in flight carrying the “unseen bond” of the title. Extended the system into a full pitch deck: synopsis page, a six-image “World of Kabli Pulao” location and character montage, and a relationship-tone spread pairing production stills with the same red silk motif from the poster.
The result
A complete broadcast pitch package — poster plus multi-page deck — built to sell an 18-episode cross-border drama to international distributors on tone and place, not just cast.
